ESTABLISHING AN ONLINE PRESENCE
Even with high advertising expenditures on search engines, building organic visibility is crucial. It is often an excellent tool to reach potential customers with well-defined expectations. In some industries, PPC advertising is impossible or very costly. Moreover, organic results in SERPs, or search engine results pages, are often considered more credible by internet users.
If you're not visible in the search engine, it's high time to take care of SEO. Achieving high positions in Google's organic search results requires the right website structure and information architecture tailored to well-chosen keywords. SEO is a continuous effort involving technical parameters, content, information architecture, and building the site's authority on the web.
We will start SEO activities with an audit, checking whether your site is search engine-friendly in terms of technical aspects and information architecture. We will analyze the competition and design a suitable strategy for building content and the site's authority online. We'll assist you in implementing audit recommendations and help create user-attracting content and organic traffic.
If you do it right, you'll gain not only free traffic but also an increase in brand recognition and trust.
Ask us for a preliminary audit, and see how even small changes can make a significant impact.